Technology Society

The False Promise of Social Connection

September 10, 2023

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5 min read

neural nets

In today's digital age, it's nearly impossible to escape the allure of social media platforms. We've all fallen into the endless scroll, watched countless videos, and followed influencers, celebrities, and even strangers, all in the name of "connection." But are we truly connecting, or are we merely being sold a false promise of social interaction?

Background and Context

My journey into this topic began with a podcast episode of "Your Undivided Attention." In that episode, psychotherapist and relationship expert Esther Perel delved deep into the way social media and the rise of artificial intelligence are affecting our ability to connect genuinely. One particular segment of the conversation struck a chord with me: the idea that modern loneliness disguises itself as hyperconnectivity.

Esther Perel astutely observed, "You can have 1,000 virtual friends but nobody to come and feed your cat. Who is going to actually go and get your prescription at the pharmacy when you need it?" This insightful observation highlighted the profound shift in our understanding of words like "community" and "followers" in the digital age.

The shadows of bias have cast a long history, an indelible part of human existence.

Shaping the World Around Us:

This realization forced me to look at my surroundings. I saw how children and even the older generation have become captivated by their smartphones. It's almost become the norm to have one's face buried in a screen all day. This is particularly evident in places like Nepal, where older generations, not well-versed in typing, rely heavily on social media recommendation algorithms.

The algorithms prioritize screen time over genuine human connection, pushing users down attention-hoarding rabbit holes. A visit to the trending page on platforms like YouTube or Facebook reveals a world dominated by algorithms that care little about your well-being.

The Effects:

But why does it matter, you might ask? What's wrong with people choosing what they watch and enjoy on social media? The answer lies in the generations that need the most care and attention. For many, especially the elderly, these platforms are a lifeline to the outside world, a way to feel connected when traditional forms of connection are scarce.

societal toll

However, studies show that the proliferation of social media platforms, especially among teenagers and older generations, is taking a toll on mental health. Loneliness, anxiety, and depression are becoming more prevalent as real-world relationships erode in favor of virtual ones.

So, how can we navigate this landscape of false social connection and its consequences? It's essential to recognize that social media, while a powerful tool, should not replace genuine human interactions. Here are a few steps we can take:

  • 1. Digital Detox: Periodically disconnect from social media to reevaluate its role in your life and prioritize real connections.
  • 2. Digital Literacy: Encourage people of all ages to understand how algorithms work and to be critical of the content they consume.
  • 3. Promote Offline Activities: Encourage hobbies, physical activities, and local community engagement to balance screen time.
  • 4. Foster Real Connections: Make a conscious effort to spend quality time with family and friends in the physical world.
  • 5. Advocate for Change: Support policies and initiatives that address the mental health impact of social media and promote responsible use.

Conclusion:

The false promise of social connection has become an epidemic in the digital age. We must recognize that genuine relationships cannot be replaced by virtual likes, follows, and shares. By understanding the impact of social media and taking steps to prioritize real connections, we can find a healthier balance in our lives and help those around us do the same. In doing so, we can reclaim the true essence of "community" and "followers" and break free from the allure of empty online connections.

This is still work in progress :)

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©2023 Hridesh Sapkota.